Office Depot | Paper labels templates UX/UI.
Here's a quick preview of design and UX/UI versatility. Sometimes, our role as designers is to create simplicity and intuitive interfaces, rather than bold and impactful visuals. This was the case in a modernization project for Office Depot's e-commerce platform, where I persuaded the team to tackle a complex system overhaul. It was an overwhelming but worthwhile undertaking. We transformed the product print paper labels template section from a cumbersome list of hundreds of redundant SKUs and templates with hyperlinks to download .doc files, into a sleek and intuitive 5-page interface. Through my leadership and strategic design, we streamlined the experience, saving users time and reducing errors. The new design made it easier for users to locate products and navigate the site with ease. I added old UX/UI for reference of before and after :). Zoom for details.
Category:
Web Design, UX/UI,
Art Direction.
Client
Office Depot.
Role:
Research, Creative Strategy, Creative Direction,
Art Direction, Graphic Design, Production,
Web Dev..